By James A. Schnur, CCIM
President and Designated Managing Broker
Integrated Real Estate Solutions
Adapting to the evolving consumer demands presented through the adoption and refinement of the e-commerce experience has been a perilous journey for many retailers. Near the beginning of the online shopping revolution, the established model for fulfillment revolved around stand-alone distribution hubs operating regionally, but as the percentage of online shopping sharply ascended, customer demand shifted toward procuring items at the lowest possible shipping costs, delivered in the least amount of time, making the old guard model unsustainable by all but the very largest of retailers, as the overhead price for large warehouse space on top of demanding material handling considerations was too much for mid- to small-sized retailers to shoulder. As such, survival within this new e-commerce retail landscape means finding more creative logistic solutions to maintain competitive pricing and shipping deadlines to, in turn, retain customer business and bolster brand loyalty against larger competitors. Continue reading “Distributing More From Less: How Mini-Distribution Centers can Revolutionize Existing Brick-and-Mortar Facilities”